Mail Send Email Marketing
Mail Send User Login: [click here]
People live on email these days - but we’re no less receptive to junk mail than when it comes through our front door. To be effective, email marketing must be meaningful for your intended audience. Our email distribution system, Mail Send, is cost-effective, fully traceable, and maximises your chances of reaching your audience and converting them in to customers.
We offer full online reporting, Google Analytics tracking, and the very latest email technology to enhance deliverability, segment customers, handle bounces, and customise subscriber pages.
Mail Send is a permission based system, i.e. for sending email communications to people that have subscribed to your mailing list. Used as part of an Inbound Marketing approach, email marketing is a powerful tool to stay in touch with subscribers that want to hear from you.
See the image gallery below for screenshots of Mail Send.
- Send targeted email campaigns to a permission based subscriber list
- Increase sales and leads with your subscribers
- Automated A/B testing to maximise leads
- Fully compliant system for maximum deliverability
- Cloud (online) based system so you easily manage your own campaigns
- Costs per month from as little as £18 for unlimited emails. No contract, cancel at any time
- Personalised forward to a friend and update subscription details pages
- Your database of contacts is set up with custom categories/fields to suit your requirements
- We can set the Mail Send database to synchronise with your own internal database (POA)
- Mail Send automatically handles all subscribes, update details and unsubscribes
- Each email campaign is set up and distributed through the Mail Send online (Cloud) portal
- Campaigns can be targeted, i.e. by sector or location etc
- Design and spam test to check the email displays correctly and content can pass spam filters
- A/B testing is used to test the most effective subject line, email address or email design
- Send immediately or schedule a send for a specific date and time
- View results using the integrated Google Analytics tracking to see when emails are opened, who clicked links, what links have been clicked, what emails bounce, who unsubscribes etc.
- The database can be exported to view in Excel to see who is active/bounced/unsubscribed
Notes on email compatibility
Most email clients (Outlook etc.) have limited CSS support and for this reason all our emails confirm to (X)HTML/CSS2.1 with table-based coding for maximum email client compatability. Our email system automatically converts CSS to in-line CSS, which eliminates issues encountered by email clients that strip CSS from the <head>. Our system delivers both HTML and plain text versions, which is another key factor of deliverability and compatibility with those on mobile devices/ with no HTML support.
Set Up Costs
All options include:
- Setup of online email distribution system
- HTML email that is editable through the online system
- Personalised Update Subscription and Forward to a friend pages
- Import your email database and set up automatic handling of updates/subscribe/unsubscribe
- Create custom segments and fields so you can send targeted email campaigns
- WYSIWYG editor so you can create and send your own emails
- Full online access and reporting
Option 1 = you provide a design (PSD) and we create the email template £795 + vat*
Option 2 = We produce a design and create the email template £1,045 + vat*
- No contract, lock-ins or hidden costs. Cancel at any time
- Monthly fee covers the sending of unlimited emails based on the amount of subscribers
- Monthly fee adjusts automatically as your subscriber list grows and shrinks
- 0 - 500 subscribers = £18 + vat* per month
- 501 - 2,500 subscribers = £36 + vat* per month
- 2,501 - 5,000 subscribers = £66 + vat* per month
- 5,001 - 10,000 subscribers = £120 + vat* per month
- 10,001 - 25,000 subscribers = £300 + vat* per month
- 25,001 - 50,000 subscribers = £600 + vat* per month
Pay As You Go
- Each time you send an email out = £20* + 1.5pence* per recipient.